H &M is turning up the glamour for Fall 2026, announcing Elie Saab as its next designer collaborator. The Lebanese fashion house is bringing its signature approach to eveningwear to a collection spanning womenswear, menswear, accessories and footwear.

Known for romantic gowns, intricate embellishment and red-carpet dressing, Elie Saab has become one of the most recognizable names in contemporary couture. The collaboration offers a more accessible take on those signatures while bringing the designer’s distinctive aesthetic to H&M’s global audience.

Saab began his career in Beirut as a bridalwear designer before expanding into eveningwear and eventually becoming one of the first international members of the French haute couture system. Over the years, the house has grown beyond couture to include ready-to-wear and accessories, creating a broader design vocabulary that serves as the foundation for the H&M collection.

For Fall 2026, that vocabulary comes through in a lineup designed around dressed-up silhouettes and standout details. Embellished gowns sit at the heart of the collection, reflecting the designer’s longstanding connection to formalwear, while shimmering separates offer a more versatile approach to occasion dressing.

Sharp tailoring brings structure to the collection, creating a contrast with the more romantic pieces. Fine lace, gradient sequins and Elie Saab’s signature monograms add texture and shine throughout, giving the range the kind of decorative finish associated with the house.

The collection also expands beyond womenswear. Menswear, accessories and footwear round out the offering, reflecting the evolution of the Elie Saab brand from its couture beginnings into a full fashion and lifestyle business.

Ann-Sofie Johansson, H&M’s creative advisor and head of design for womenswear, described the project as a “landmark collaboration,” highlighting its magical, ornate and glamorous direction. And judging by the collection’s focus on embellishment, tailoring and statement-making silhouettes, that description feels right on cue.

With a October 22 launch date, the collaboration arrives just in time for the holiday and party season. Whether you’re looking for a dramatic gown, a shimmering separate or a sharper take on evening dressing, Elie Saab x H&M is bringing plenty of occasion-ready glamour to the fall lineup.
The collection will be available at select H&M locations and through the retailer’s online store.









