JW Anderson gets into the holiday spirit with its Holiday 2026 campaign, set inside the ornate interiors of Strawberry Hill House. Centered around preparations for a festive gathering, the campaign brings together seasonal fashion, accessories, homeware, and a few unexpected guests, including a pigeon.

The collection moves through the familiar rituals of the season, from winter walks and afternoon visits to evenings spent entertaining. Knitwear takes the spotlight, with the JW Anderson x Pringle of Scotland collaboration introducing oversized argyle patterns, floral motifs, and intricate intarsia details. The looks are joined by a selection of home objects, including ceramics, glassware, candleholders, and knitted stockings.

There are plenty of smaller curiosities to discover, too. Seasonal bells, stationery, ornaments, and other decorative pieces add to the mix, giving the campaign a playful take on holiday dressing and gift-giving. With its mix of fashion, thoughtful objects, and whimsical details, JW Anderson offers a festive collection that feels right at home.























