Victoria’s Secret PINK is leaning into the Y2K revival for Fall 2026, tapping PinkPantheress as the face of its latest campaign. The British singer-songwriter and producer stars in the campaign for the new Foldover Super Flare, a dramatically wider take on one of PINK’s most recognizable legging silhouettes.

The timing feels fitting for PinkPantheress, whose music and visual identity have consistently tapped into early-2000s nostalgia while giving it a distinctly modern edge. The artist recently took the stage at Coachella and made history as the first woman and youngest artist to win Producer of the Year at the BRIT Awards. She’s also set to make her acting debut in November 2027, adding another chapter to her expanding presence across music and entertainment.

At the center of the Fall 2026 collection is the Foldover Super Flare, which takes PINK’s familiar foldover legging and turns up the volume. The updated silhouette features a dramatic 14-inch leg opening—nearly twice the flare of the original—giving the style a much more exaggerated shape while keeping its relaxed, everyday appeal.

Made from PINK’s ultra-soft cotton, the Super Flare retains several of the details that made the original a Y2K staple. The wide waistband remains a key part of the design, while a range of prints and colors gives the new silhouette plenty of personality.

The result feels nostalgic without being too literal. The signature foldover waistband connects the new style to PINK’s early-2000s aesthetic, while the exaggerated flare gives it a more current, statement-making feel.

PinkPantheress is a natural fit for the campaign, bringing her own take on Y2K-inspired fashion to the imagery. Her involvement adds a contemporary perspective to PINK’s trip down memory lane, connecting the brand’s nostalgic aesthetic with a new generation of pop culture.

The campaign also arrives as flared silhouettes continue to make their way back into the fashion conversation. From wider-leg trousers to retro denim, the return of the flare has been building momentum—and PINK is giving the trend a decidedly Y2K spin.

The Victoria’s Secret PINK Foldover Super Flare is available through the PINK website and select retailers, with PinkPantheress leading the campaign for the Fall 2026 release.