Lars Weber is a multidisciplinary creative whose work bridges photography, AI, and creative direction with visionary precision. As an AI content creator, he pushes the boundaries of visual storytelling—merging technological innovation with a refined artistic eye.

In your opinion, what are the most exciting possibilities AI opens up for the fashion industry?
AI enables designers to merge diverse visual languages, datasets, and references – opening new doors for inclusivity and fresh perspectives in the design process.

On the other hand, what are the most concerning implications of using AI in fashion?
We need to critically examine which beauty standards are being reinforced – AI tends to amplify existing norms unless we actively challenge them.

What initially drew you to experimenting with AI?
It started with curiosity – and then the realization that AI lets you execute ideas quickly that would otherwise be too expensive, time-consuming, or even impossible to realize.

Do you view AI as a tool, a collaborator, or something else entirely within your creative process? Please explain.
AI is a creative sparring partner for me. It often takes my ideas in directions I wouldn’t have imagined on my own.

Read the full interview in our Metamorphosis Issue.