“Mytheresa was our first-ever big international partner, so they’ll forever have a special place in our hearts,” says Ditte Reffstrup, Creative Director at Ganni. “For the capsule, we took it back to classic Ganni, with a feminine line-up of dresses and accessories full of fun floral prints and contrasting details – perfect for all the summer parties. We were thinking about that time of the year where everything is just on the edge of going in to spring, when there’s a real feeling of change and excitement in the air.”
The Ganni x Mytheresa capsule launches globally on Mytheresa, starting March 13th, 2019. Pricing starts at $125 USD. See more of the exclusive collection campaign, below.
Danish fashion label, Ganni, and luxury online retailer, Mytheresa, collaborate on an exclusive capsule collection for SS19. Appropriately titled “On The Edge of Flower Fields,” the 12-piece line embraces the essence of springtime with fun florals and vibrant colors. This capsule marks the second time within the past two years that Mytheresa and Ganni have teamed up for an exclusive collection.
